Hey, it's Nigel.
At the heart of Hyde Partners' investment thesis is a simple conviction: leveraging blue collar businesses with AI creates real growth opportunities.
In the short term, the lowest hanging fruit sits in leads and sales. This past week at Country Landscaping & Irrigation, we implemented our first AI automation—focused on customer feedback.
Here's what we did.
The constraint: Our current website can't be edited (that's an AI project for another day). So we needed workarounds to capture customer feedback—workarounds that before AI would have been slow to implement or just too much hassle.
The solution:
Created a customer feedback form on n8n (our automation platform)
Added the form link to customer invoices
Built an automation that routes responses based on sentiment—negative feedback gets captured internally for follow-up, positive feedback redirects customers to leave a Google review
Why this matters:
Google reviews directly drive rankings on Google Business profiles when people search locally. Over 90% of searches happen on Google, so this is where our future customers will find us.
The automation helps us in two ways:
Positive reviews build our Google rankings over time, generating more leads
Negative reviews give us the chance to learn and improve—problems are opportunities, and all feedback is good feedback
It's a small automation to implement but creates long-term value with zero ongoing impact on staff time.
The lowest of low hanging fruit.
that’s a wrap
Before you go: Here are 3 ways I can help
Buy And Build - Everything you need to acquire a profitable business from scratch.
Hyde Partners - Become a Partner at Hyde Partners where we invest in real businesses and leverage them with AI.
Blue Collar AI Cohort - Join a cohort of business owners leveraging people and profits with AI over a 6 month period.
Until next week,
Nigel